Our research spans from strategic management, marketing, brand management, consumer psychology and market analysis, service- and business model innovation and digitalisation in professional service companies, to communication and interaction in multinational corporations.
Members of the unit are concerned with internationalization and innovation in small and medium-sized enterprises, global start-up companies and knowledge sharing across borders, and are particularly concerned with equipping students with the necessary communication skills for their future working lives.
This unit is part of Oslo Business School.
